Do _you_ come with the board?
Oh you!....teehehehe
I believe the word we might be looking for here is "crass".
remember people, its not an image promoting safety or trying to show you how you slide a board. Its a contrast of sleek colour and gritty grey road. Its about showing the board looks hot, has sexy lines and curves and is showing it next to an equally hot set of legs that also shows sexy lines and curves. There are a million images of groms riding decks, they have absolutely no impact and are all the same. This is not about showing how the decks rides, its about showing you how wicked it looks. If this is discouraging to fat woman than thats just unlucky, womans magazines are loaded with this on every page, on every other page they include guys all buffed up. I would say all these mags (which are published and edited by woman) have a bit of a mortgage on crass although they don't call it that. This is just mixing it up a bit with a mag that is targeted almost exclusively at males else all you get is a magazine full of kid doing slide in helmet and pads (sorry luke I needed an example) you can already go to ASRA for that
I'm a bit puzzled by the logic here, Robbo. It seems to be "dumb women's mags (e.g. Cleo?) are filled with pictures of hot women, so Heelside should do the same". How does that work exactly? Are we promoting speedboards as some kind of fashion accessory for bimbos? If we are, is there another less lame sport I could join?...
oh.my.god why the hell is this discussion even taking place.
you people all sicken me with your retarted ways.
Thats a rad skateboard.
Shes got nice legs.
Heelside mag is rad.
thats all that needs to be said
Just trying to work out what the nature of your offense to the ad is Dave, and therefore explaining what the intention of the image is. If you are saying it is crass are you saying it is crass to you or crass to other woman. my explanation is that the womans media industry don't see these types of things as crass.
So far people are indicating they don't like that:
This is one image among 17,400 on ASRA and one image among 90 pages of a magazine. Its a magazine ad not a mission statement for a sporting association. If you are arguing that is enough to discourage you from longboarding than you aren't really utilising any deep thought on the matter. Longboarding exists and grows for a range of reasons, one of those is because there is a strong industry behind it.
The very interesting thing is there is a discussion occurring at the moment on another image on ASRA that makes this look like a church meeting. Maybe you guys should be involved in that
Here are a few other examples among many to discourage people from longboarding
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